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==Background==
==Background==
Overstock.com was originally founded by Robert Brazell as D2: Discounts Direct, a limited liability corporation in 1997. D2:Discounts Direct  failed and it was acquired Dr. Patrick M. Byrne.<ref>[http://www.yiliaobk.com/information-about-overstock-coupon-code.htm Information about Overstock coupon code]</ref> In 1999, Byrne launched the company website under its new name, Overstock.com selling excess inventory merchandise with less than 100 products. Byrne established Overstock.com under the principles of value,investing and fair dealing.<ref>[http://www.overstock.com/about?TID=FOOT:CI:ABOUT Company History]</ref> In 1999, the company recorded $1,089,873,000 in total revenue.<ref>[http://www.overstock.com/about Corporation Information Quick Statistics]</ref> In 2002, filed its Initial Public Offering (IPO) with the Security and Exchange Commission of 3 million common shares at $13 per share to raise $37 million. <ref>[http://www.internetnews.com/fina-news/article.php/985831/Etailer+Overstockcom+Files+for+IPO.htm E-tailer Overstock.com Files for IPO]</ref>
Overstock.com was originally founded by Robert Brazell as D2: Discounts Direct, a limited liability corporation in 1997. D2:Discounts Direct  failed and it was acquired Dr. Patrick M. Byrne.<ref>[http://www.yiliaobk.com/information-about-overstock-coupon-code.htm Information about Overstock coupon code]</ref> In 1999, Byrne launched the company website under its new name, Overstock.com selling excess inventory merchandise with less than 100 products. Byrne established Overstock.com under the principles of value,investing and fair dealing.<ref>[http://www.overstock.com/about?TID=FOOT:CI:ABOUT Company History]</ref> In 1999, the company recorded $1,089,873,000 in total revenue.<ref>[http://www.overstock.com/about Corporation Information Quick Statistics]</ref> In 2002, the company filed its Initial Public Offering (IPO) under the ticker symbol OSTK with the Security and Exchange Commission. Overstock.com offered 3 million common shares at $13 per share and it was able to raise $39 million. <ref>[http://www.wrhambrecht.com/ind/auctions/openipo/ostk/ostk20020529.pdf overstock.com, Inc. Initial Public Offering],/ref>


==Objective==
==Objective==

Revision as of 00:45, 10 September 2011


Type: Public
Industry: Internet Retailer
Founded: 1999
Founder(s): Dr. Patrick M. Byrne
Headquarters: Salt Lake City, Utah
Country: USA
Revenue: $1,089,873,000 as of 2010 [1]
Website: Overstock.com
Facebook: O.co
Twitter: @odotco
Key People
Dr. Patrick M. Byrne, Chairman & CEO
Jonathan E. Johnson III, President
Geoff Atkinson, SVP, CRM & Demand Management
Steve Chesnut, SVP Finance
Sam Peterson, SVP Technology

Stormy D. Simon, Board Member & SVP Customer Experience
Stephen Tryon, SVP Logistics

Overstock.com also known O.co is an online close out retail store offering a variety of brand name merchandise including apparel, bed & bath,electronics, home decorations, furniture, jewelry, kitchenware and many other products. The company also maintains an auction site where interested entities will be able to buy and sell products and services. A listing for cars and real estate for sale is also available in the company website.[2]

Background

Overstock.com was originally founded by Robert Brazell as D2: Discounts Direct, a limited liability corporation in 1997. D2:Discounts Direct failed and it was acquired Dr. Patrick M. Byrne.[3] In 1999, Byrne launched the company website under its new name, Overstock.com selling excess inventory merchandise with less than 100 products. Byrne established Overstock.com under the principles of value,investing and fair dealing.[4] In 1999, the company recorded $1,089,873,000 in total revenue.[5] In 2002, the company filed its Initial Public Offering (IPO) under the ticker symbol OSTK with the Security and Exchange Commission. Overstock.com offered 3 million common shares at $13 per share and it was able to raise $39 million. Cite error: Closing </ref> missing for <ref> tag

Company Growth and Expansion

References