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|category = [[:Category:Lifestyle New gTLDs|Lifestyle]]
 
|category = [[:Category:Lifestyle New gTLDs|Lifestyle]]
 
|community  =
 
|community  =
|priority = 110 - [[Top Level Domain Holdings]]<br>1599 - [[Donuts]] (Koko Mill, LLC)<br>1806 - [[Google]] ([[Charleston Road Registry Inc.]])
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|priority = <s>110 - [[Top Level Domain Holdings]]<br></s>1599 - [[Donuts]] (Koko Mill, LLC)<br><s>1806 - [[Google]] ([[Charleston Road Registry Inc.]])</s>
 
|keypeople  =
 
|keypeople  =
 
}}
 
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==Applicants==
 
==Applicants==
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===Current Applicant===
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# [[Donuts]] ([[Koko Mill, LLC]]), filed for 307 new gTLDs each under different company names. <ref>
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[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/795 here].
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===Previous Applicants===
 
# [[Top Level Domain Holdings Ltd.]]-It is one of 68 applications that the company has filed for on its own behalf.<ref>[http://www.tldh.org/2012/06/gtld-application-update-92-applications-submitted/ gTLD Application Update 92 applications submitted, TLDH.org]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1536 here].
 
# [[Top Level Domain Holdings Ltd.]]-It is one of 68 applications that the company has filed for on its own behalf.<ref>[http://www.tldh.org/2012/06/gtld-application-update-92-applications-submitted/ gTLD Application Update 92 applications submitted, TLDH.org]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1536 here].
 
# [[Google]] ([[Charleston Road Registry Inc.]]) applied for 101 new gTLDs under this company name.<ref>[http://www.tldmagazine.com/google-applied-for-101-new-domains-full-list-unveiled-at-icanns-official-reveal.html  Google applied for 101 New Domains]</ref>  
 
# [[Google]] ([[Charleston Road Registry Inc.]]) applied for 101 new gTLDs under this company name.<ref>[http://www.tldmagazine.com/google-applied-for-101-new-domains-full-list-unveiled-at-icanns-official-reveal.html  Google applied for 101 New Domains]</ref>  
# [[Donuts]] ([[Koko Mill, LLC]]), filed for 307 new gTLDs each under different company names. <ref>
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[http://www.domainnamenews.com/new-gtlds/donuts-inc-eye-popping-list-of-307-new-top-level-domains/11730 Donuts Inc eye popping list of 307 new top-level domains]</ref> This applicant submitted a [[PIC|Public Interest Commitment]], which can be downloaded [https://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/795 here].
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===Private Auction===
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A [[private auction]] conducted in November 2014 left Amazon as the only applicant for the string.<ref>[http://domainincite.com/17640-another-11-new-gtlds-won-at-auction Another 11 New gTLDs Won at Auction] ''DomainIncite''; By Kevin Murphy; Retrieved 13 Nov 2014</ref>
 
===TLDH & $15mm Auction Funding===
 
===TLDH & $15mm Auction Funding===
 
On February 26 2013, [[Top Level Domain Holdings Ltd.]] announced that it had entered into a funding agreement worth $15 million to be used in the case of auction for a specific unnamed TLD. The investor will not receive ownership of the TLD but a share of future revenues. TLDH did not name the TLD that the funds are directed for, and it is in 11 head to head contentions and 12 featuring more than one contender.<ref>[http://domainnamewire.com/2013/02/26/tldh-gets-up-to-15-million-for-a-single-top-level-domain-name-auction/ TLDh Gets 15 Million for A Single Top Level Domain Name Auction, DomainNameWire.com] Published and Retrieved 26 Feb 2013</ref>
 
On February 26 2013, [[Top Level Domain Holdings Ltd.]] announced that it had entered into a funding agreement worth $15 million to be used in the case of auction for a specific unnamed TLD. The investor will not receive ownership of the TLD but a share of future revenues. TLDH did not name the TLD that the funds are directed for, and it is in 11 head to head contentions and 12 featuring more than one contender.<ref>[http://domainnamewire.com/2013/02/26/tldh-gets-up-to-15-million-for-a-single-top-level-domain-name-auction/ TLDh Gets 15 Million for A Single Top Level Domain Name Auction, DomainNameWire.com] Published and Retrieved 26 Feb 2013</ref>

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