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'''Sedari''' is a domain consultancy firm offering expert advice to companies interested in operating their own top level domain name ([[TLD]]). The firm aims to help their clients outsource their day to day risk responsibility registry operations in compliance with [[ICANN]]'s requirements. Dr. [[Liz Williams]], former ICANN policy advisor, serves as CEO of the company.<ref>[http://www.sedari.com/about-us/ About us]</ref><ref>[http://domainincite.com/now-you-can-outsource-your-whole-gtld/ Now you can outsource your whole gTLD]</ref>
'''Sedari''' is a domain consultancy firm offering advice to companies interested in operating their own [[TLD|top level domain name]] (TLD). The firm aims to help their clients outsource their day to day risk responsibility and registry operations in compliance with [[ICANN]]'s requirements. Dr. [[Liz Williams]], former ICANN policy advisor, serves as CEO of the company.<ref>[http://www.sedari.com/about-us/ About us]</ref><ref>[http://domainincite.com/now-you-can-outsource-your-whole-gtld/ Now you can outsource your whole gTLD]</ref>


==Sedari Team==
===Clients===
The members of the Sedari Team are the following:<ref>[http://www.sedari.com/about-us/ The Sedari Team]</ref>
* Dr. [[Liz Williams]], Chief Executive Officer
* [[Fay Howard]], Chief Operating Officer
* [[Jennie-Marie Larsen]], Chief Marketing Officer
* [[Philip Sheppard]], Director Policy, Governance and Public Affairs
* [[Wayne MacLaurin]], Chief Technology Officer
* [[Ike Udechuku]], Finance Consultant
* Dr. [[Kathryn Smith]], Application Manager
* [[Elisabeth Bester]], Project Manager
* [[Jo Tall]], Legal Advisor
* [[Claire Elliot]], Executive Team Support
* [[Jonas Bylund]], Application Manager
 
Sedari Board of Directors include:<ref>[http://www.sedari.com/board-of-directors/ Board of Directors]</ref>
* Dr. [[Dennis Jennings]]
* Jonathan Cohen
* Philipp Grabensee
 
==Clients==
The Foundation for Assistance for Internet Technologies and Infrastructure Development (FAITID) chose Sedari to assist the foundation to prepare and file its application to operate the [[.moscow]] and [[.москва]] TLDs.<ref>[http://domainincite.com/sedari-wins-moscow-contract/ Sedari wins .moscow contract]</ref>
The Foundation for Assistance for Internet Technologies and Infrastructure Development (FAITID) chose Sedari to assist the foundation to prepare and file its application to operate the [[.moscow]] and [[.москва]] TLDs.<ref>[http://domainincite.com/sedari-wins-moscow-contract/ Sedari wins .moscow contract]</ref>


===Partnership with Digital Archery Experts===
===Partnership with Digital Archery Experts===
The company partnered with [[Digital Archery Experts]] to ensure that its clients will be able to secure a spot in the first batch of evaluation. Digital Archery Experts, an affiliate of [[.CLUB Domains LLC]], is offering the Batch One Bulleye [[Digital Archery|digital archery]] service.<ref>[http://www.circleid.com/posts/20120604_sedari_partners_digital_archery_experts_deliver_batch_one_bullseye/ Sedari Partners With Digital Archery Experts to Deliver a Batch One Bullseye]</ref>
The company partnered with [[Digital Archery Experts]] to ensure that its clients will be able to secure a spot in the first batch of evaluation. Digital Archery Experts, an affiliate of [[.CLUB Domains LLC]], is offering the Batch One Bulleye [[Digital Archery|digital archery]] service.<ref>[http://www.circleid.com/posts/20120604_sedari_partners_digital_archery_experts_deliver_batch_one_bullseye/ Sedari Partners With Digital Archery Experts to Deliver a Batch One Bullseye]</ref> [[Digital Archery]] was later abandoned by ICANN as a means to determine the flow of the evaluation and delegation process, so the partnership was never fully realized.


==Lawsuits==
==Lawsuits==
[[Kevin Wilson]], former ICANN CFO was recruited by Williams to join the company and assumed the same position he held at ICANN. Wilson accepted the position of CFO and he also agreed to invest €100,000 in the company. Wilson gave his initial investment of €50,000 to the company however his relationship with Williams became sour when he raised his concerns that it is impossible for him to perform the duties of a CFO if he will not be given full access to the bank information of the company. Williams promised that he will soon have full access to the company's bank accounts. On October 2011, Wilson refused to give the additional €50,000 to complete his investment to the company and he was terminated as CFO of the company. Following his termination, Wilson filed a Declaratory Relief and Fraud lawsuit against Sedari. He claimed that the promises made by Williams that he will have full access to the company's financial records as CFO was false. He also claimed that the representations regarding clients, revenue opportunities, bank account and expenses were not true. Wilson is seeking the return of the €50,000 investment to the company.<ref>[http://domainincite.com/docs/Wilson-v-Sedari.pdf Kevin Wison v. Sedari]</ref>
[[Kevin Wilson]], former ICANN CFO, was recruited by Williams to join the company and assumed the same position he held at ICANN. Wilson accepted the position of CFO and also agreed to invest €100,000 in the company. After giving an initial investment of €50,000 to the company, however, his relationship with Williams became sour after he raised the concern that it was impossible for him to perform the duties of a CFO without being given full access to the company's bank information. In response, Williams promised that he would soon have full access to the company's bank accounts. In October, 2011, Wilson refused to give the additional €50,000 to complete his investment to the company and was subsequently terminated as CFO. Following his termination, Wilson filed a Declaratory Relief and Fraud lawsuit against Sedari, seeking the return of his initial €50,000 investment to the company. He claimed that the promise made by Williams that he would have full access to the company's financial records as CFO was false. He also claimed that representations regarding clients, revenue opportunities, bank account and expenses were not true.<ref>[http://domainincite.com/docs/Wilson-v-Sedari.pdf Kevin Wison v. Sedari]</ref>


In a statement, Sedari claimed that Wilson broke his legally binding obligations to the company particularly the agreement that he will not act against the interest of the company. Because of his actions, the Board decided to forfeit his shares. Sedari dismissed the allegations and promised to fight the case comprehensively.<ref>
In a statement, Sedari claimed that Wilson broke his legally-binding obligations to the company, in particular the agreement that he would not act against the interest of the company. Because of his actions, the Board decided to forfeit his shares. Sedari dismissed the allegations and said that it would fight the case.<ref>
[http://domainincite.com/former-icann-cfo-sues-sedari-over-e100k-deal/ Former ICANN CFO sues Sedari over €100k deal]</ref>
[http://domainincite.com/former-icann-cfo-sues-sedari-over-e100k-deal/ Former ICANN CFO sues Sedari over €100k deal]</ref>


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[[Category:Companies]]
[[Category:Consulting]]

Latest revision as of 16:04, 17 March 2021

Type: Privately held
Industry: Consulting and Technology
Founded: 2011
Founder(s): Liz Williams
Headquarters: Brussels
Country: Belgium
Website: www.sedari.com
Blog: Sedari Blog
Facebook: Sedari
LinkedIn: Sedari
Twitter: @SedariNews
Key People
Dr. Liz Williams, CEO

Sedari is a domain consultancy firm offering advice to companies interested in operating their own top level domain name (TLD). The firm aims to help their clients outsource their day to day risk responsibility and registry operations in compliance with ICANN's requirements. Dr. Liz Williams, former ICANN policy advisor, serves as CEO of the company.[1][2]

Clients[edit | edit source]

The Foundation for Assistance for Internet Technologies and Infrastructure Development (FAITID) chose Sedari to assist the foundation to prepare and file its application to operate the .moscow and .москва TLDs.[3]

Partnership with Digital Archery Experts[edit | edit source]

The company partnered with Digital Archery Experts to ensure that its clients will be able to secure a spot in the first batch of evaluation. Digital Archery Experts, an affiliate of .CLUB Domains LLC, is offering the Batch One Bulleye digital archery service.[4] Digital Archery was later abandoned by ICANN as a means to determine the flow of the evaluation and delegation process, so the partnership was never fully realized.

Lawsuits[edit | edit source]

Kevin Wilson, former ICANN CFO, was recruited by Williams to join the company and assumed the same position he held at ICANN. Wilson accepted the position of CFO and also agreed to invest €100,000 in the company. After giving an initial investment of €50,000 to the company, however, his relationship with Williams became sour after he raised the concern that it was impossible for him to perform the duties of a CFO without being given full access to the company's bank information. In response, Williams promised that he would soon have full access to the company's bank accounts. In October, 2011, Wilson refused to give the additional €50,000 to complete his investment to the company and was subsequently terminated as CFO. Following his termination, Wilson filed a Declaratory Relief and Fraud lawsuit against Sedari, seeking the return of his initial €50,000 investment to the company. He claimed that the promise made by Williams that he would have full access to the company's financial records as CFO was false. He also claimed that representations regarding clients, revenue opportunities, bank account and expenses were not true.[5]

In a statement, Sedari claimed that Wilson broke his legally-binding obligations to the company, in particular the agreement that he would not act against the interest of the company. Because of his actions, the Board decided to forfeit his shares. Sedari dismissed the allegations and said that it would fight the case.[6]

References[edit | edit source]