Epic Advertising: Difference between revisions
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'''Epic Advertising''' was an online performance ad network and search marketing company that provided advertisers and agencies with measurable Internet advertising impact. Leveraging proprietary technologies and more than 45,000 publishers, Epic provided its advertising partners with performance and direct response marketing services, search engine marketing, media planning, branded marketing campaigns and targeted, worldwide online reach. | '''Epic Advertising''' was an online performance ad network and search marketing company that provided advertisers and agencies with measurable Internet advertising impact. Leveraging proprietary technologies and more than 45,000 publishers, Epic provided its advertising partners with performance and direct response marketing services, search engine marketing, media planning, branded marketing campaigns and targeted, worldwide online reach. | ||
Epic was founded in 2001, and owned by its founders and outside investors<ref>[http://www.ta.com/news/news_detail.asp?id=86 Private Equity Investment]</ref> | Epic was founded in 2001, and owned by its founders and outside investors.<ref>[http://www.ta.com/news/news_detail.asp?id=86 Private Equity Investment]</ref> Epic was acquired in 2010 by '''Connexus''' to form '''[[Epic Media Group (EMG Connexus, Inc.)]]'''. <ref>[http://www.prnewswire.com/news-releases/connexus-corporation-and-epic-advertising-announce-merger-89051787.html Connexus Trasaction]</ref> The company was headquartered in New York with offices in Toronto, London and San Francisco. | ||
==Acquisition== | ==Acquisition== | ||
In 2010, Epic was acquired by Connexus in a merger to form Epic Media Group (EMG Connexus, Inc.)<ref>[http://www.prnewswire.com/news-releases/connexus-corporation-and-epic-advertising-announce-merger-89051787.html Connexus Trasaction]</ref> | In 2010, Epic was acquired by '''Connexus''' in a merger to form '''[[Epic Media Group (EMG Connexus, Inc.)]]'''.<ref>[http://www.prnewswire.com/news-releases/connexus-corporation-and-epic-advertising-announce-merger-89051787.html Connexus Trasaction]</ref> | ||
==History== | ==History== | ||
Epic Advertising was founded by [[Alex Zhardanovsky]] and [[Joe Speiser]] in 2000<ref>[http://www.dmconfidential.com/azoogleads-100-percent-growth/ Zhardanovsky & Speiser]</ref> | Epic Advertising was founded by [[Alex Zhardanovsky]] and [[Joe Speiser]] in 2000.<ref>[http://www.dmconfidential.com/azoogleads-100-percent-growth/ Zhardanovsky & Speiser]</ref> In 2005, [[Randy Nicolau]] was hired as CEO.<ref>[http://business.highbeam.com/436102/article-1G1-139780745/azoogleads-appoints-randy-nicolau-chief-executive-officer Nicolau Appointed CEO]</ref> In 2008, [[Don Mathis]] was hired as CEO.<ref>[http://finance.paidcontent.org/paidcontent/news/read?GUID=6580552 Mathis Appointed CEO]</ref> The company acquired '''Baazar Advertising''', a search marketing company, in 2006.<ref>[http://venturebeat.com/2007/10/04/azoogleads-buys-search-engine-marketing-co-bazaar-advertising/ Bazaar Acquired]</ref> | ||
==References== | ==References== | ||
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* [http://www.theepicmediagroup.com/ theepicmediagroup.com] | * [http://www.theepicmediagroup.com/ theepicmediagroup.com] | ||
[[Category: | [[Category:Communications/Marketing]] | ||
__NOTOC__ | __NOTOC__ | ||
Latest revision as of 15:16, 15 March 2021
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| Type: | Privately Held |
| Founded: | USA, 2000 |
| Founder(s): | Alex Zhardanovsky, Joe Speiser |
| Headquarters: | New York, USA |
| Country: | USA |
| Website: | theepicmediagroup.com |
Epic Advertising was an online performance ad network and search marketing company that provided advertisers and agencies with measurable Internet advertising impact. Leveraging proprietary technologies and more than 45,000 publishers, Epic provided its advertising partners with performance and direct response marketing services, search engine marketing, media planning, branded marketing campaigns and targeted, worldwide online reach.
Epic was founded in 2001, and owned by its founders and outside investors.[1] Epic was acquired in 2010 by Connexus to form Epic Media Group (EMG Connexus, Inc.). [2] The company was headquartered in New York with offices in Toronto, London and San Francisco.
Acquisition
In 2010, Epic was acquired by Connexus in a merger to form Epic Media Group (EMG Connexus, Inc.).[3]
History
Epic Advertising was founded by Alex Zhardanovsky and Joe Speiser in 2000.[4] In 2005, Randy Nicolau was hired as CEO.[5] In 2008, Don Mathis was hired as CEO.[6] The company acquired Baazar Advertising, a search marketing company, in 2006.[7]