Jump to content

Firstlook, Inc.: Difference between revisions

From ICANNWiki
No edit summary
No edit summary
Line 22: Line 22:
'''Firstlook, Inc.''' is a company that specializes in domain traffic monetization and optimization; it was founded in 2001. It's products and services include automated testing on templates, template optimization, keyword optimization, dedicated account managers, generous revenue share, domain portfolio and first search.<ref>[http://www.firstlook.com/index.php Firstlook.com]</ref>
'''Firstlook, Inc.''' is a company that specializes in domain traffic monetization and optimization; it was founded in 2001. It's products and services include automated testing on templates, template optimization, keyword optimization, dedicated account managers, generous revenue share, domain portfolio and first search.<ref>[http://www.firstlook.com/index.php Firstlook.com]</ref>


Seth Jacoby is the president of the Firstlook and he is responsible in overseeing the company's business operations,creating strategic initiatives and parnerships to ensure its growth and development.<ref>[http://www.firstlook.com/index.php Firstlook Management]</ref>
[[Seth Jacoby]] is the president of the Firstlook; he is responsible in overseeing the company's business operations, and creating strategic initiatives and parnerships to ensure its growth and development.<ref>[http://www.firstlook.com/index.php Firstlook Management]</ref>


The company uses its state of the art optimization platform called '''FirstYield''' to help its clients increase their revenue.
The company uses its state of the art optimization platform, called '''FirstYield''', to help its clients increase their revenue.
 
Firstlook also owns some media properties to drive traffic and increase the value proposition of both users and advertisers which include uproar.com,Gympost.com, LasikSurgeon.com, Messagepost.com etc.<ref>[http://www.firstlook.com/mediaproperties.php# Media Propoerties]</ref>


Firstlook also owns some media properties to drive traffic and increase the value proposition of both users and advertisers, which include uproar.com, Gympost.com, LasikSurgeon.com, Messagepost.com, etc.<ref>[http://www.firstlook.com/mediaproperties.php# Media Propoerties]</ref>
===Controversy===
In 2009, [[Weather Underground, Inc.]] accused Firstlook Inc. together with [[Navigation Catalyst Systems Inc.]], [[Basic Fusion Inc.]], and [[Connexus Corporation]], for allegedly using automated process to register and use domain names that are confusingly similar to famous or distinctive trademarks owned by the complainant.<ref>[http://dockets.justia.com/docket/michigan/miedce/2:2009cv10756/237338/ Justicia.com]</ref>
In 2009, [[Weather Underground, Inc.]] accused Firstlook Inc. together with [[Navigation Catalyst Systems Inc.]], [[Basic Fusion Inc.]], and [[Connexus Corporation]], for allegedly using automated process to register and use domain names that are confusingly similar to famous or distinctive trademarks owned by the complainant.<ref>[http://dockets.justia.com/docket/michigan/miedce/2:2009cv10756/237338/ Justicia.com]</ref>



Revision as of 21:09, 9 May 2011

Industry: Domain Name & Internet
Founded: 2001
Headquarters: 335 Madison Ave. Suite 840
New York, NY 10017
Country: USA
Products: list
Employees: 25 plus
Website: Firstlook.com
Key People
Seth Jacoby, President

Firstlook, Inc. is a company that specializes in domain traffic monetization and optimization; it was founded in 2001. It's products and services include automated testing on templates, template optimization, keyword optimization, dedicated account managers, generous revenue share, domain portfolio and first search.[1]

Seth Jacoby is the president of the Firstlook; he is responsible in overseeing the company's business operations, and creating strategic initiatives and parnerships to ensure its growth and development.[2]

The company uses its state of the art optimization platform, called FirstYield, to help its clients increase their revenue.

Firstlook also owns some media properties to drive traffic and increase the value proposition of both users and advertisers, which include uproar.com, Gympost.com, LasikSurgeon.com, Messagepost.com, etc.[3]

Controversy

In 2009, Weather Underground, Inc. accused Firstlook Inc. together with Navigation Catalyst Systems Inc., Basic Fusion Inc., and Connexus Corporation, for allegedly using automated process to register and use domain names that are confusingly similar to famous or distinctive trademarks owned by the complainant.[4]

=References