MarkMonitor: Difference between revisions

Revision as of 03:21, 25 September 2010

San Francisco, CA, USA.

MarkMonitor was founded in 1997 and has its headquarters in San Francisco(1), with regional offices and centers in London, Boise, Washington DC, and New York. They safeguard the brands of more than half of the Fortune 100, with companies including Facebook (2), Google and the Wikimedia Foundation (3). They offer enterprises the ability to both establish and secure their brands(4). MarkMonitor’s exclusive access to data combined with its real-time prevention, detection and response, enables a more secure Internet experience for companies and the customers of those companies(5). MarkMonitor was the 43rd largest domain name registrar in terms of number of registered domains in 2007(6).

Domain Management[edit | edit source]

Domain Management establishes brands online.

Domain Management Highlights:

Ensures domains are safe. Includes security measures at the registrar level—and, security services to lock domains down to the registry level
Establishes domain management, enabling secure registration of active and defensive domains.
Provides domain status worldwide.
Closes gaps using the MarkMonitor Trademark Lookup.
Enables domain recovery when M&A, product launches, and other events occur.
Prevents illicit domain abuse tactics—such as cybersquatting—by using defensive domain registration to block others from exploiting domain names associated with a brand.

MarkMonitor Brand Protection™[edit | edit source]

MarkMonitor Brand Protection helps to eliminate fraudulent use of companies brands online. MarkMonitor has wide access to online data sources and monitors Internet channels to safeguard brand equity, web traffic, marketing investments, and revenue from paid search scams, unauthorized channels, counterfeit, pirated and grey market sales, false association, cybersquatting and other online threats.

MarkMonitor Brand Protection™ Highlights:

Safeguards marketing investments — optimizes return on ad spend and other outlays—by preventing pay-per-click scams, SEO manipulation and cybersquatting from diverting web traffic to unaffiliated sites or to illicit sites which associate brands with undesirable content.
Detects abuses quickly by monitoring online data sources—auctions, B2B/B2C exchanges, eCommerce sites, paid search, social media, message boards, and email.
Protects revenues and profits by shutting—down sites selling grey market, pirated or counterfeit goods and reducing false warranty and customer service claims.
Helps to prevent brand reputation erosion by defending against false association on websites and social media sites
Pinpoints and prioritizes abuse through advanced analytics and patented detection technology—scoring algorithms and matching copyrighted images.
Enables greater brand protection impact by identifying high-priority brand abuse, automating enforcement measures and simplifying enterprise-wide collaboration.
Warns customers away from infringing sites, until enforcement measures take full effect, through the MarkMonitor Trusted Brand Broadcast System™.
Delivers results by using the Software-as-a-Service (SaaS) delivery model and Managed Services.

AntiFraud Solutions[edit | edit source]

MarkMonitor’s AntiFraud Solutions protects enterprises and their customers from phishing and malware attacks. It predicts detects, blocks, monitors and shuts down phishing and malware sites.

AntiFraud Solutions Highlights:

Provides preventive and reactive defense against phishing and malware attacks.
Prevents attacks with an Early Warning System® and tools for uncovering frauds
Detects attacks by monitoring and analyzing intelligence sources, including spam feeds from the top ISPs, honeypots, and desktop sensors, plus antivirus vendor partners and other industry feeds.
Mitigates loss and brand risk with early detection and response by sharing malware and phishing alerts via the broadest fraudcasting network of ISP’s, browsers, email providers and security vendor partners
Achieves shutdowns quickly.
Halt complex rock phish and fast flux DNS attacks by shutting them down at the root level.
Quickly identifies targeted malware then shuts the sites down.
Web portal with real-time monitoring, reports on industry-wide fraud activity, and trend reports.

Management Team[edit | edit source]

Irfan Salim - President and Chief Executive Officer
Charlie Abrahams - Vice President and General Manager, EMEA
David Batista - Senior Vice President, Sales
Paul Dagum - Chief Technology Officer
Frederick Felman - Chief Marketing Officer
Tom Ryden - Senior Vice President, Finance
Trina Schnapp - Vice President, Human Resources
Ihab Shraim - Chief Security Officer and VP, Network and System Engineering
David Silver - Vice President, Business Development

Board of Directors[edit | edit source]

Dave Barrett - General Partner, Polaris Venture Partners
Stephen J. Harrick - General Partner, Institutional Venture Partners (IVP)
Irfan Salim - President and Chief Executive Officer, MarkMonitor
Jim Sayre - President, Cargill Ventures
Warren Weiss - General Partner, Foundation Capital
Susan D. Whiting - Vice Chair, The Nielsen Company
Steven P. Bird (observer) - General Partner, Focus Ventures

Partners[edit | edit source]

Associates[edit | edit source]

References[edit | edit source]

1. "MarkMonitor, Inc." Bloomberg Businessweek. Retrieved September 22, 2010.

2. "Facebook Targeted in Spam Scam" eWeek. Retrieved September 22, 2010.

3. "Resolution:MarkMonitor" Wikimedia Foundation. Retrieved September 22, 2010.

4. "Nielsen's Whiting Joins MarkMonitor Board" Brand Week. Retrieved September 22, 2010.

5. "The Global Leader in Enterprise Brand Protection" Corporate Overview. Retrieved September 22, 2010.

6. "Summary of 2007" Domain Tools. Retrieved September 22, 2010.

External Links[edit | edit source]

MarkMonitor Corporate Website

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 == MarkMonitor Brand Protection™ ==
-MarkMonitor Brand Protection helps to eliminate confusing and fraudulent use of companies brands online. Leveraging the industry’s widest access to online data sources and continuously monitoring more Internet channels than any other solution, it safeguards brand equity, web traffic, marketing investments, revenue and reputation from paid search scams, unauthorized channels, counterfeit, pirated and grey market sales, false association, cybersquatting and other online threats.
+MarkMonitor Brand Protection helps to eliminate fraudulent use of companies brands online. MarkMonitor has wide access to online data sources and monitors Internet channels to safeguard brand equity, web traffic, marketing investments, and revenue from paid search scams, unauthorized channels, counterfeit, pirated and grey market sales, false association, cybersquatting and other online threats.
 '''MarkMonitor Brand Protection™ Highlights:'''
-* Safeguards the value of your marketing investments—while optimizing return on ad spend and other outlays—by preventing pay-per-click scams, SEO manipulation and cybersquatting from diverting web traffic to unaffiliated sites or to illicit sites which associate your brand with undesirable content
+* Safeguards marketing investments — optimizes return on ad spend and other outlays—by preventing pay-per-click scams, SEO manipulation and cybersquatting from diverting web traffic to unaffiliated sites or to illicit sites which associate brands with undesirable content.
+* Detects abuses quickly by monitoring online data sources—auctions, B2B/B2C exchanges, eCommerce sites, paid search, social media, message boards, and email.
-* Detects the widest range of abuses more quickly and comprehensively by monitoring more online data sources—auctions, B2B/B2C exchanges, eCommerce sites, paid search, social media, message boards, email and more—with greater frequency
+* Protects revenues and profits by shutting—down sites selling grey market, pirated or counterfeit goods and reducing false warranty and customer service claims.
-* Protects revenues and profits by shutting—and keeping—down sites selling grey market, pirated or counterfeit goods and reducing false warranty and customer service claims
 * Helps to prevent brand reputation erosion by defending against false association on websites and social media sites
+* Pinpoints and prioritizes abuse through advanced analytics and patented detection technology—scoring algorithms and matching copyrighted images.
-* Pinpoints and prioritizes abuse through advanced analytics and patented detection technology—scoring algorithms and matching copyrighted images
+* Enables greater brand protection impact by identifying high-priority brand abuse, automating enforcement measures and simplifying enterprise-wide collaboration.
+* Warns customers away from infringing sites, until enforcement measures take full effect, through the MarkMonitor Trusted Brand Broadcast System™.
-* Enables greater brand protection impact with less effort by identifying high-priority brand abuse, automating enforcement measures and simplifying enterprise-wide collaboration
+* Delivers results by using the Software-as-a-Service (SaaS) delivery model and Managed Services.
-* Builds confidence in your brand by warning customers away from infringing sites, until enforcement measures take full effect, through the industry-first MarkMonitor Trusted Brand Broadcast System™
-* Delivers quick results with minimum investment of resources by leveraging the Software-as-a-Service (SaaS) delivery model and Managed Services
 == AntiFraud Solutions ==
-MarkMonitor’s AntiFraud Solutions provides the industry’s most comprehensive solution for protecting enterprises and their customers from phishing and malware attacks. The solutions feature a unique, multi-layered approach for predicting, detecting, blocking, monitoring and shutting down phishing and malware sites. Unlike other solutions, MarkMonitor AntiFraud Solutions focus on preventative measures and leverage the broadest industry alliances for protecting brandholders and consumers.
+MarkMonitor’s AntiFraud Solutions protects enterprises and their customers from phishing and malware attacks. It predicts detects, blocks, monitors and shuts down phishing and malware sites.
 '''AntiFraud Solutions Highlights:'''
-* Provide multiple lines of defense—unlike other solutions, both preventive and reactive—against phishing and malware attacks
+* Provides preventive and reactive defense against phishing and malware attacks.
+* Prevents attacks with an Early Warning System® and tools for uncovering frauds
-* Prevent attacks before they happen with Early Warning System® and tools for uncovering fraudsters while they’re still in the planning stages of an attack
+* Detects attacks by monitoring and analyzing intelligence sources, including spam feeds from the top ISPs, honeypots, and desktop sensors, plus antivirus vendor partners and other industry feeds.
+* Mitigates loss and brand risk with early detection and response by sharing malware and phishing alerts via the broadest fraudcasting network of ISP’s, browsers, email providers and security vendor partners
-* Detect attacks before your customers do by monitoring and analyzing the industry’s widest range of intelligence sources, including spam feeds from the top ISPs, honeypots, and desktop sensors, plus antivirus vendor partners and other industry feeds
+* Achieves shutdowns quickly.
+* Halt complex rock phish and fast flux DNS attacks by shutting them down at the root level.
-* Mitigate loss and brand risk with early detection and response—minimizing the number of victims and related support costs—by sharing malware and phishing alerts via the broadest fraudcasting network of ISP’s, browsers, email providers and security vendor partners
+* Quickly identifies targeted malware then shuts the sites down.
+* Web portal with real-time monitoring, reports on industry-wide fraud activity, and trend reports.
-* Achieve shutdowns in a fraction of the industry average time by leveraging 24x7 security operations and the broadest technical shutdown network
-* Halt even complex rock phish and fast flux DNS attacks by shutting them down at the root level—at the domain—thanks to the domain registrar advantages MarkMonitor enjoys
-* Quickly identify targeted malware to enable internal team monitoring in support of forensics and credential recovery – then shut the sites down
-* Arm enterprises with critical intelligence for ongoing, proactive defense, with a web portal for real-time monitoring, reports on industry-wide fraud activity, and trend reports to help keep executives informed