Cisco Systems

Type:	Publicly held
Industry:	Internet
Founded:	1984
Founder(s):	Len Bosack Sandy Lerner Richard Troiano
Headquarters:	170 West Tasman Dr. San Jose CA 95134
Country:	USA
Employees:	73,408 as of 2011
Revenue:	$ 40.040 billion (FY 2010)
Website:	www.cisco.com
Facebook:	Cisco
Twitter:	Systems @Cisco Systems
Key People
John T. Chambers, Chairman & CEO Frank Calderoni, EVP and CFO Gary Moore, EVP & COO Robert Lloyd, EVP World Opertions Wim Elfrink, EVP & Chief Globalization Officer

Cisco Systems (NADAQ: CSCO) is an American multinational company involved in designing, manufacturing and selling Internet Protocol (IP) based networking such as routers used to interconnect public and IP networks for mobile, data, voice, and video applications; switching products, security products, servers, modems and many other products and services used by the Information and Communications Technology industry. The company has more than 73 thousand employees with 460 offices within 160 countries worldwide. Cisco is based in San Jose, California.

Background

Leonard Bosack and Sandy Lerner, a couple working at the Stanford University built the Advanced Gateway Server, a multi-protocol router which is an improvement of the routing program built by William Yeager and Andy Bechtolshein. Bosack and Lerner experimented designed the router from their living room. They experimented the capability of their newly designed router using the two detached networks at Stanford. After probing that their design is effective and marketable they made a proposal to Stanford to build and sell the routers however, the University rejected the idea. In 1984, the couple co-founded "Cisco" which means city to the north.

Lerner and Bosack borrowed money from their credit cards to start up the business and they used their house as their business headquarter to build, test and sell their routers. When the business started to grow, they decided to incorporate the company with the help of venture capitalists.During that time, Cisco as already making around quarter a million without a professional sales and marketing staff. Don Valentin, a venture capitalist agreed that his company will invest on Cisco with certain conditions which include, Sequioa will provide the management team and strategy on how to run the business. John Morgridge was the first President and CEO of Cisco. Bosack and Lerner never get along with Morgridge and in 1990 when the company was already worth a billion dollars, the upper management of the company approached Valentin to removed Lerner from the company if not they will resign.Lerner and Bosack left Cisco and they received $170 million dollars settlement.

Since its establishment Cisco continued to grow and its net profit for the fiscal year 2010 already reached more than 40 billion dollars. John T. Chambers is the current Chairman and Chief Executive Officer of the company.

Products and Services

Cisco Systems' product and service offerings are divided into three market categories such as Enterprise and Service Provider, Small Business and Home.

• Enterprise Provider

1. Border Networks- Routers, Switches, Security, Physical Security and Building Systems, Optical Networking, Network Management and Automation, Cisco IOS and NX-OS Software, Interfaces and Modules Network Management and Automation Services Carrier Ethernet Services
2. Collaboration- WebEx, TelePresence, Video and Content Deliver, Voice and Unified Communications, Service Exchange,WebEx Collaboration Services

Broadband Cable Services, Interoperability Systems Services

1. Data Center and Virtualization- Unified Computing and Servers, Application Networking Services, Storage Networking, Data Center Management and Automation, Data Center Switches, NX-OS Software etc.

• Small Business

1. Routers and Switches
2. Security and Surveillance
3. Voice and Conferencing
4. Wireless
5. Network Storage etc.

• Home

1. ūmi telepresence
2. Home Networking (Valet and Linksys)
3. Flip Video
4. Cable TV Set-Tops