Sedari
Sedari is a domain consultancy firm offering expert advice to companies interested in operating their own top level domain name (TLD). The firm aims to help their clients outsource their day to day risk responsibility registry operations in compliance with ICANN's requirements. Dr. Liz Williams, former ICANN policy advisor, serves as CEO of the company.[1][2]
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| Type: | Privately held |
| Industry: | Consulting and Technology |
| Founded: | 2011 |
| Founder(s): | Liz Williams |
| Headquarters: | Brussels |
| Country: | Belgium |
| Website: | www.sedari.com |
| Blog: | Sedari Blog |
| Facebook: | Sedari |
| LinkedIn: | Sedari |
| Twitter: |  @SedariNews
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| Key People | |
| Dr. Liz Williams, CEO | |
Sedari Team
The members of the Sedari Team are the following:[3]
- Dr. Liz Williams, Chief Executive Officer
- Fay Howard, Chief Operating Officer
- Jennie-Marie Larsen, Chief Marketing Officer
- Philip Sheppard, Director Policy, Governance and Public Affairs
- Wayne MacLaurin, Chief Technology Officer
- Ike Udechuku, Finance Consultant
- Dr. Kathryn Smith, Application Manager
- Elisabeth Bester, Project Manager
- Jo Tall, Legal Advisor
- Claire Elliot, Executive Team Support
- Jonas Bylund, Application Manager
Sedari Board of Directors include:[4]
- Dr. Dennis Jennings
- Jonathan Cohen
- Philipp Grabensee
Clients
The Foundation for Assistance for Internet Technologies and Infrastructure Development (FAITID) chose Sedari to assist the foundation to prepare and file its application to operate the .moscow and .МОСКВА TLDs with ICANN.[5]
Partnership with Digital Archery Experts
The company partnered with Digital Archery Experts to ensure that its clients will be able to secure a spot in the first batch of evaluation. Digital Archery Experts is offering the Batch One Bulleye digital archery service and it is an affiliate of Club Domains LLC. [6]
Lawsuits
Kevin Wilson, former ICANN CFO was recruited by Williams to join the company and assumed the same position he held at ICANN. Wilson accepted the position of CFO and he also agreed to invest €100,000 in the company. Wilson gave his initial investment of €50,000 to the company however his relationship with Williams became sour when he raised his concerns that it is impossible for him to perform the duties of a CFO if he will not be given full access to the bank information of the company. Williams promised that he will soon have full access to the company's bank accounts. On October 2011, Wilson refused to give the additional €50,000 to complete his investment to the company and he was terminated as CFO of the company. Following his termination, Wilson filed a Declaratory Relief and Fraud lawsuit against Sedari. He claimed that the promises made by Williams that he will have full access to the company's financial records as CFO was false. He also claimed that the representations regarding clients, revenue opportunities, bank account and expenses were not true. Wilson is seeking the return of the €50,000 investment to the company.[7]
In a statement, Sedari claimed that Wilson broke his legally binding obligations to the company particularly the agreement that he will not act against the interest of the company. Because of his actions, the Board decided to forfeit his shares. Sedari dismissed the allegations and promised to fight the case comprehensively.[8]