The DotGreen Community, Inc.
Type: | Registry and Non-Profit |
Industry: | Internet |
Founded: | 2007 |
Founder(s): | Annalisa Roger |
Headquarters: | Greenbrae, California |
Country: | USA |
Website: | dotgreen.org, dotgreenfoundation.org |
Facebook: | DotGreen Community |
LinkedIn: | DotGreen.org |
Twitter: | @DotGreenTLD |
Key People | |
Annalisa Roger, Founder & CEO
Tim Switzer, COO, CFO Jennifer Knoll, Director of Development Jennifer Bullock, Director of Corp. Communications Bret Fausett, Member of Board of Directors John Deneen, Scientific & Technical Advisor |
The DotGreen Community, Inc. is an applicant for the .green in ICANN'S New gTLD Program. The organization is considered the pioneer in initiating an environmental top level domain. The proposed gTLD stands for "Global Response to Environmental and Economic Necessities" (GREEN), and is dedicated for use by individuals, communities, industries and environmental organizations supporting the spread of green consciousness around the world. The organization aims to use the .green TLD to promote the green economy, innovation and conservation. The organization aims to use profits from the gTLD to fund environmental sustainability projects for organizations worldwide, which will be managed by its scientific advisory committee.[1]
.green is the second most viewed domain, as of November, 2011, on .nxt's comprehensive list of declared gTLD applicants.[2]
Background edit
The DotGreen initiative was begun in 2007 by Annalisa Roger, and was the first environmental TLD to be proposed to both Internet and environmental communities. The initiative was built around a U.S not for profit organization called The DotGreen Foundation, incorporated in 2008 as a legal For Public Benefit Charity with U.S. 501 (c)3 Tax Exempt Status. In 2011, The DotGreen Community, Inc., a private corporation, was formed in California to grow global community support, raise money, apply to ICANN and hire an experienced team to provide the business, marketing and registry services required for the .green TLD.[3]
On December 1st, 2011, It was announced that the former Vice President of Registry Services at Neustar, Tim Switzer, joined the DotGreen team as its COO and CFO.[4] DotGreen has partnered with Neustar to provide a stable and secure back-end registry operations for the .green TLD.[5]
DotGreen lobbies the GAC edit
Roger, on behalf of the DotGreen Community, wrote a letter to ICANN's GAC expressing her concern that the .green TLD should be operated by a company or organization dedicated to the environmental movement. Although DotGreen did not file a community application, despite having the support of a number of environmental organizations, the other three applicants for the TLD are portfolio applicants Top Level Domain Holdings, [[Afilias], and Demand Media (United TLD Holdco, Ltd.), and Roger argues that these companies are only out to sell as many domains as they can, instead of fostering a committed environmental domain space.[6]