.trust
[[Image: | |
| Status: | Active |
| Registry Provider: | ARI Registry Services |
| Type: | Generic |
| Category: | Commerce |
| Priority #: | 1187 - Deutsche Post AG, Assigned to Artemis Internet Inc. |
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The .trust top level domain is an active gTLD that was proposed in ICANN's New gTLD Program.
Operated by NCC Group plc and its subsidiary NCC Group Domain Services (originally formed as Artemis Internet), the .trust registry combines brand protection with a new high standard of security, giving customers the assurance that they can safely transact with any site identified by a .trust domain name[1].
To do so, the Registry provides a set of best-of-breed verification tools and a dedicated security operations center (SOC) team whose continual monitoring gives .trust registrants assurance that they are in line with security best practices and remain compliant with the .trust Technical Policy.
.trust Technical Policy edit
Developed by security luminaries and industry experts, the .trust Technical Policy is an open document that was published at the beginning of ICANN 51. [2]
Assignment and Delegation of the TLD edit
The original applicant for .trust was Deutsche Post AG, which sold all its rights to the TLD to NCC Group plc [3].
In accordance with ICANN procedures, Deutsche Post AG signed a Registry agreement with ICANN which was then assigned to NCC Group’s subsidiary Artemis Internet, now renamed NCC Group Domain Services, on October 16, 2014. [4]
NCC Group Domain Services is now the Registry for the TLD, which was delegated to the Root Zone on December 6, 2014 [5]
Sunrise edit
The Sunrise Period for .trust began on December 16, 2014 [6] and will last until March 7, 2015 to end concurrently with the .trust Name Collision period mandated by ICANN.
Registrar edit
In order to be able to offer the .trust Domain Service as an end-to-end solution, NCC Group has taken advantage of the Vertical Integration principles adopted by ICANN and has formed an ICANN-accredited Registrar [7], NCC Group Secure Registrar.
.secure Withdrawal edit
In the 2012 round, Artemis Internet had applied for .secure [8] and was in contention with Amazon for the TLD. Artemis’ application for this TLD was withdrawn on December 16, 2014.