Media.Net
Type: | Private |
Industry: | Internet Advertisement |
Founder(s): | Divyank Turakhia |
Ownership: | Directi |
Country: | India |
Employees: | 501-1000 employees |
LinkedIn: | Media.net |
Key People | |
Divyank Turakhia, CEO Namit Merchant, COO |
Media.net is an Internet advertising company that uses complex superior and classification algorithms to identify and deliver the most contextually relevant ads for a web page. The company claims to have the most efficient system, which produces hybrid ads in real time. Real time ads are those generated according to the interests of each visitor. This understanding is achieved by techniques of Machine Learning, Data Mining, Linguistic Analysis and Advanced Statistics.[1]
They have created a special program for publishers in which a number of the largest online publishers are taking interest.[2]
Media.net is supported by Ashmore Group and Directi Group with millions of dollars of capital.[3] It is considered to be the advertisement division of Directi Group.[4]