The Domain Name Association
 | |
| Type: | Non-profit |
| Industry: | Domain Name |
| Founded: | 2014 |
| Country: | USA |
| Website: | TheDNA.org |
| Facebook: | DomainNameAssoc |
| LinkedIn: | DNA |
| Twitter: |  @DNAssoc
|
| Key People | |
| Kurt Pritz, Executive Director | |
The Domain Name Association (The DNA) is a non-profit global business association that represents the interests of the domain name industry. Its members are groups, businesses, and individuals involved in the provision, support, and sale of domain names. This includes such organisations as domain name registries, registrars, resellers, and registry service providers.[1]
The Domain Name Association aims to play a key role in helping consumers, business, public-benefit organisations, and others understand the benefits and take advantage of the upcoming expansion of the Internet name space. It is the first-ever industry trade association to represent the interests of the domain name industry and will promote, advance, and support the common interests of the industry with regards to the provisioning, expanded adoption, and use of domain names.
The intent of the Domain Name Association is to build trust, exchange ideas, educate, and raise awareness of domain related issues.
Activities
The DNA's first objective is to raise awareness about the New gTLD Program that was launched by ICANN. The organization has several efforts to inform the public about New gTLDs, including the website WhatDomain.org.
Members
Members of the DNA include:[2]
Links
- TheDNA.org - main website for The Domain Name Association.
- WhatDomain.org - an educational portal on Domain Names.