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{{People
 
{{People
|portrait   =Alexa Raad portrait.png
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|portrait=Alexa Raad portrait.png
|caricature =CaricatureComing.jpg
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|caricature=AlexaRaadCaricature.jpg
|born      =
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|gender=Female
|country   = USA
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|country=USA
|email      =
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|website=https://AlexaRaad.com
|website   = [http://alexaraad.com/ AlexaRaad.com]
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|facebook=http://www.facebook.com/alexa.raad Facebook
|twitter    = lexiraad
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|linkedin=https://www.linkedin.com/in/alexaraad/ LinkedIn
|facebook   = [http://www.facebook.com/alexa.raad Facebook]
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|twitter=lexiraad
|linkedin   =[http://www.linkedin.com/profile/view?id=166631&authType=name&authToken=HtwC&pvs=pp&trk=ppro_viewmore LinkedIn]
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|userbox={{Template:UBX-CARDSSING}}
 
}}
 
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'''Alexa Raad''' is the Chief People, Purpose and Policy Officer at the [[cybersecurity]] firm [[HUMAN]]. Before that, she was founder and CEO of [[Architelos]], a strategy and marketing consultancy that focuses on growth, brand and positioning, and business development for clients within the Internet and [[DNS]] sectors.<ref>[http://www.linkedin.com/in/alexaraad LinkedIn.com. Updated 2015 June 8.]</ref>  Alexa has the unique distinction of having launched a new [[gTLD]] ([[.mobi]]) successfully, as well as having guided an incumbent gTLD ([[.org]]) to beating the market growth rates.
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'''Alexa Raad''' is the founder and CEO of [[Architelos]], a strategy and marketing consultancy that focuses on growth, brand and positioning, and business development for clients within the Internet and [[DNS]] sectors.<ref>[http://www.linkedin.com/in/alexaraad LinkedIn]</ref>  Alexa has the unique distinction of having launched a new [[gTLD]] ([[.mobi]]) successfully, as well as having guided an incumbent gTLD ([[.org]]) to beating the market growth rates.
   
==Past Experience==
 
==Past Experience==
She served as the CEO of .ORG the [[PIR|Public Interest Registry]] from July 2007 to September 24th 2010. She has more than 20 years of experience in the telecommunications, payment, and Internet sectors, including 10 years in the domain names industry. She engineered [[.org]]'s brand re-positioning and growth, both in revenues and in market share, from 6 million in registrations to over 8 million, and from $35 million to $54 million from 2007 to 2010 respectively. During her tenure, [[PIR]] was named a FUTURE 50 company, a recognition reserved for the 50 fastest growing companies in the Greater Washington Area.<ref>[http://www.pir.org/about/alexaraad PIR.org]</ref> Ms. Raad also led important [[DNSSEC]] implementation efforts.<ref>[http://www.domainnews.com/en/alexa-raad-resigns-as-president-and-ceo-of-.org/public-interest-registry.html DomainNews.com]</ref>
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Alexa served as the CEO of the [[.org]] registry, the [[PIR|Public Interest Registry]], from 2007 to 2010. She has more than 20 years of experience in the telecommunications, payment, and Internet sectors, including 10 years in the domain names industry. She engineered [[.org]]'s brand repositioning and growth, both in revenues and in market share, from 6 million in registrations to over 8 million, and from $35 million to $54 million from 2007 to 2010 respectively. During her tenure, [[PIR]] was named a FUTURE 50 company, a recognition reserved for the 50 fastest growing companies in the Greater Washington Area.<ref>[http://www.pir.org/about/alexaraad PIR.org]</ref> In 2010, Ms. Raad led what was the largest [[DNSSEC]] implementation effort at that time.<ref>[http://www.domainnews.com/en/alexa-raad-resigns-as-president-and-ceo-of-.org/public-interest-registry.html DomainNews.com]</ref>
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While working with PIR, Alexa coordinated with her counterparts at [[Afilias]] and [[Neustar]] and the [[Registry Consituency]] to advise and respond to moves by [[ICANN]] to open up the new [[gTLD]] implementation process and the vertical separation of registry and registrar functions.<ref>[http://www.icann.org/en/correspondence/lubsen-to-dengate-thrush-12oct09-en.pdf ICANN- Raad letter to Dengate-Thrush]</ref><ref>[http://www.icann.org/en/correspondence/raad-to-dengate-thrush-09sep09-en.pdf ICANN- Letter from Raad to Dengate-Trush 2]</ref>
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While working with PIR, Alexa coordinated with her counterparts at [[Afilias]] and [[Neustar]] and the [[Registry Constituency]] to advise and respond to moves by [[ICANN]] to open up the new [[gTLD]] implementation process and the vertical separation of registry and registrar functions.<ref>[http://www.icann.org/en/correspondence/lubsen-to-dengate-thrush-12oct09-en.pdf ICANN- Raad letter to Dengate-Thrush]</ref><ref>[http://www.icann.org/en/correspondence/raad-to-dengate-thrush-09sep09-en.pdf ICANN- Letter from Raad to Dengate-Trush 2]</ref>
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Prior to PIR, Alexa co-founded [[dotmobi]], a [[TLD|top-level domain]] for the mobile market. She also founded the [[DNSSEC Industry Coalition]] and the [[RISG|Registration Infrastructure Security Group]], both international industry groups focused on innovative approaches to resolving security issues on the Internet.<ref>[http://alexaraad.com/ AlexaRaad.com]</ref>
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Prior to PIR, Alexa co-founded [[dotMobi]], a [[TLD|top-level domain]] for the mobile market. She also founded the [[DNSSEC Industry Coalition]] and the [[RISG|Registration Infrastructure Security Group]], both international industry groups focused on innovative approaches to resolving security issues on the Internet.<ref>[http://alexaraad.com/ AlexaRaad.com]</ref>
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Alexa has also previously worked at [[Verisign]].<ref>[http://www.pir.org/node/388 PIR.org]</ref>
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Alexa has also previously worked at [[VeriSign]].<ref>[http://www.pir.org/node/388 PIR.org]</ref>
   
==Industry Participation==
 
==Industry Participation==
Alexa has been a panelist at [[ISOC]]-San Francisco's [[.nxt Conference]].<ref>[http://dot-nxt.com/agenda/wed/reality-check]</ref> She also attends [[ICANN]]'s meetings.<ref>[http://www.flickr.com/photos/orgbuzz/4093123476/ Flickr]</ref>
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Alexa has been a panelist at [[.nxt|.nxt Conferences]].<ref>[http://dot-nxt.com/agenda/wed/reality-check]</ref> She also attends [[ICANN Meetings]].<ref>[http://www.flickr.com/photos/orgbuzz/4093123476/ Flickr]</ref>
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In a letter dated December 8th, 2011, Alexa Raad, along with twenty-seven other domain name industry representatives, wrote to Sen. Jay Rockefeller and Sen. Kay Bailey Hutchison to support [[ICANN]]'s new gTLD program, in response to the [[ICANN#New_gTLD_Senate_and_House_of_Representatives_Hearings|Senate Hearings]] taking place on the same day. They supported ICANN's argument that the program would be innovative and economically beneficial, and noted that the program took a diverse group of international stakeholders years to develop.<ref>[http://domainincite.com/new-gtld-industry-pleads-with-senators/ New gTLD industry pleads with senators, domainincite.com]</ref> The  letter can be found [http://domainincite.com/docs/Senate-Letter-ICANN-Expansion-of-Top-Level-Domains-08.DEC.2011.pdf here].
    
==Recognition & Awards==
 
==Recognition & Awards==
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* VIP women of the year, National Association of Professional Women, 2009.
 
* VIP women of the year, National Association of Professional Women, 2009.
 
* BRAVA award, 2010.<ref>[http://www.pir.org/about/alexaraad PIR.org]</ref>
 
* BRAVA award, 2010.<ref>[http://www.pir.org/about/alexaraad PIR.org]</ref>
* "Top 100 Women of the Year", National Association of Professional Women, 2010.<ref>[http://www.linkedin.com/in/alexaraad LinkedIn]</ref>
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* "Top 100 Women of the Year", National Association of Professional Women, 2010.<ref name="linkedin">[http://www.linkedin.com/in/alexaraad LinkedIn]</ref>
    
== Education ==
 
== Education ==
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==References==
 
==References==
 
{{reflist}}
 
{{reflist}}
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{{#TwitterFBLike:|}}
      
__NOTOC__
 
__NOTOC__
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[[Category: Private Sector - General Business/Legal]]
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[[Category:Featured]]
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[[Category:Cybersecurity Workers]]
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