.nexus

gTLD

Type	gTLD
Subtype	dotBrand
Status	Delegated
Implemented	15 September 2014

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.nexus is a Brand TLD delegated in ICANN's New gTLD Program. The successful applicant is Google (Charleston Road Registry Inc.).^[1] .nexus was delegated to the Root Zone of the DNS on the 15th September 2014, completing the successful application for the string.^[2]

Application Details[edit | edit source]

The following is excerpted from the applicant's response to question #18:

"The proposed gTLD will provide Google with direct association to the term ʺnexus,ʺ a Google trademark. Nexus is a Google brand associated with Googleʹs mobile product offerings, e.g. the Nexus-S, a smartphone co-developed by Google and Samsung that runs the Android operating system. The mission of the proposed gTLD, .nexus, is to provide a dedicated domain space in which Google can enact second-level domains that relate to Nexus-related products and⁄or services. Specifically, the new gTLD will provide Google with greater ability to categorize its Nexus offerings online, and in-turn provide a more recognizable, branded, trusted web space to the general Internet population.

..

Charleston Road Registry believes that given its intended use by Google, the .nexus gTLD will best add value to the gTLD space by remaining completely closed for the sole use of Google.

Second-level domain names within the proposed gTLD are intended for registration and use by Google only, and domain names under the new gTLD will not be available to the general public for purchase, sale, or registration. As such, Charleston Road Registry intends to apply for an exemption to the ICANN Registry Operator Code of Conduct as Google is intended to be the sole registrar and registrant."^[3]