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Status: Active
country: International
Date Implemented: 20 May 2015
Type: Generic
Category: Lifestyle
Priority #: 669 - Top Level Domain Holdings
1301 - Donuts (Binky Moon, LLC)
1414 - Uniregistry, Corp.
1574 - Top Level Design
1670 - Momentous (Evolving Style Registry Inc.)

More information: NTLDStatsLogo.png

.style is an active TLD in ICANN's New gTLD Program. Donuts (Binky Moon, LLC) manages the TLD and is its Registry. The proposed application succeeded and was delegated to the Root Zone on 04 February, 2015.[1] The TLD became generally available May 20, 2015.


Current Applicant

  1. Donuts (Binky Moon, LLC), submitted a total of 307 applications. This applicant submitted a Public Interest Commitment, which can be downloaded here.

Private Auction

A private auction resolved the contention set for this string in November 2014, with Donuts winning the rights for the gTLD.[2]

Previous Applicants

  1. Momentous submitted 4 total applications, this one under Evolving Style Registry Inc.. [3]
  2. Top Level Domain Holdings Ltd., it is one of 68 applications that the company has filed for on its own behalf.[4] This applicant submitted a Public Interest Commitment, which can be downloaded here.
  3. Top Level Design, submitted 10 total applications.
  4. Uniregistry Corp., Domainer Frank Schilling's company submitted 54 applications.[5]

TLDH & $15mm Auction Funding

On February 26 2013, Top Level Domain Holdings Ltd. announced that it had entered into a funding agreement worth $15 million to be used in the case of auction for a specific unnamed TLD. The investor will not receive ownership of the TLD but a share of future revenues. TLDH did not name the TLD that the funds are directed for, and it is in 11 head to head contentions and 12 featuring more than one contender.[6]


Saudi Arabia's Communications and Information Technology Commission (CITC) filed an objection against the TLD.[7]