Changes

ICM Registry reported that it received 80,000 [[Sunrise Period|sunrise period]] applications, though this was before they verified the applicants' trademark or [[Intellectual Property|intellectual property]] rights.  Half of those applications were received during the last week of sunrise, causing the registry to delay the auction period of the sunrise as it validated each applicants' trademark claims.<ref>[http://domainincite.com/xxx-sunrise-auctions-delayed-after-80k-applications/ XXX Sunrise Auctions Delayed after 80k applications, DomainIncite.com]</ref>

ICM Registry reported that it received 80,000 [[Sunrise Period|sunrise period]] applications, though this was before they verified the applicants' trademark or [[Intellectual Property|intellectual property]] rights.  Half of those applications were received during the last week of sunrise, causing the registry to delay the auction period of the sunrise as it validated each applicants' trademark claims.<ref>[http://domainincite.com/xxx-sunrise-auctions-delayed-after-80k-applications/ XXX Sunrise Auctions Delayed after 80k applications, DomainIncite.com]</ref>

The [[Landrush Period|landrush period]] began November 8th, 2011. The price for domains is comparatively high, which could dissuade some [[domainer]]s. However, prominent domainers such as [[Frank Schilling]] and [[Mike Berkens]] invested 7 figure sums in the namespace through ICM Registry's '''Founders Program'''.<ref>[http://domainincite.com/xxx-faces-big-test-as-landrush-kicks-off/ xxx Faces Big Test as Landrush Kicks Off, DomainIncite.com]</ref>

The [[Landrush Period|landrush period]] began November 8th, 2011. The price for domains is comparatively high, which could dissuade some [[domainer]]s. However, prominent domainers such as [[Frank Schilling]] and [[Mike Berkens]] have already become involved through the '''Founders Program'''.<ref>[http://domainincite.com/xxx-faces-big-test-as-landrush-kicks-off/ xxx Faces Big Test as Landrush Kicks Off, DomainIncite.com]</ref>

===Founders Program===

===Founders Program===

The Founders Program allowed ICM to sell and allocate about 1,500 .xxx names to 35 companies. The program raised over $4m. The first to go live, in August, 2011, was casting.xxx. 9 addresses sold for over $100,000; the most expensive domain was Gay.xxx, which sold for $500,000 to [[Liberty Media Holdings]].<ref>[http://www.theregister.co.uk/2011/10/07/4500k_for_gay_dot_xxx_address/500k for gay dot xxx address, TheRegister.co.uk]</ref>

The Founders Program allowed ICM to sell and allocate about 1,500 .xxx names to 35 companies. The program raised over $4m. The first to go live, in August, 2011, was casting.xxx. 9 addresses sold for over $100,000; the most expensive domain was Gay.xxx, which sold for $500,000 to [[Liberty Media Holdings]].<ref>[http://www.theregister.co.uk/2011/10/07/4500k_for_gay_dot_xxx_address/500k for gay dot xxx address, TheRegister.co.uk]</ref>