Changes

'''CPC''' (Cost per Click) represents the sum paid to an advertiser according to the number of times a particular link is being clicked during an online advertising campaign. The link may come from PPC advertisements or even organic listings from SEO.By means of CPC campaigns the advertiser will be paid based on a the number of clicks on their advertisements, which direct one visitor towards the website of the advertiser. <ref>[http://www.marketingterms.com/dictionary/cost_per_click/ Cost per Click definition]</ref>

'''CPC''' (Cost per Click) is a model of online advertising where the advertiser only pays the host site for the total number of clicks during the ad campaign. The link may come from PPC advertisements or even organic listings from SEO.By means of CPC campaigns the advertiser will be paid based on a the number of clicks on their advertisements, which direct one visitor towards the website of the advertiser. <ref>[http://www.marketingterms.com/dictionary/cost_per_click/ Cost per Click definition]</ref>

==Short overview==

==Short Overview==

In the case of banner advertisements, CPC is the reward received by the advertiser based on the visitor's clicks of the advertisements which lead to his website. These advertising programs are also referred to as PPC or paid listings. Having this in mind, the terms pay-per-click ([[PPC]]) and cost-per-click ([[CPC]]) are sometimes used interchangeably and sometimes have a different meaning.  sometimes as distinct terms. The difference between these two advertisement methods is the following:PPC indicates payment based on clicks while CPC indicates the measurement of cost per click based on contracts. <ref>[http://www.marketingterms.com/dictionary/cost_per_click/ Cost Per Click]</ref>

In the case of banner advertisements, CPC is the reward received by the advertiser based on the visitor's clicks of the advertisements which lead to his website. These advertising programs are also referred to as PPC or paid listings. Having this in mind, the terms pay-per-click ([[PPC]]) and cost-per-click ([[CPC]]) are sometimes used interchangeably and sometimes have a different meaning.  sometimes as distinct terms. The difference between these two advertisement methods is the following:PPC indicates payment based on clicks while CPC indicates the measurement of cost per click based on contracts. <ref>[http://www.marketingterms.com/dictionary/cost_per_click/ Cost Per Click]</ref>