InterSearch Group
 | |
| Type: | Publicly held |
| Industry: | Internet |
| Founded: | 1994 |
| Headquarters: | San Francisco, CA |
| Country: | USA |
| Employees: | 24 as of 2010 |
| Revenue: | $ 9.5 million 2010 [1] |
| Website: | Intersearch.com |
| Key People | |
| Dan O'Donnell, President and CEO Gary Bogatay, Chief Financial Officer | |
InterSearch Group (Banks.com, Inc.) owns and operates industry specific web portals, Pay Per Click (PPC) Internet search engines and provides Fortune 500 companies with professional consulting and search-related services. The company is headquartered in San Francisco, California.
InterSearch Group, Inc. was formed after the merger of MBSL Group, Inc, a publicly-traded company based in Florida which provides technology support to the financial & transaction processing industries and Walnut Ventures, Inc., a San Francisco-based firm which operates PPC search engine properties and search enhancing products. The company started trading under the symbol ISG on November 3, 2004[2]
In 2006, The company started trading at the American Stock Exchange under the symbol IGO.[3]
On November 2007, Dan O'Donnell announced that the company decided to change its name from InterSearch Group, Inc. to Banks.com, Inc. as the part of the company's long term strategy to become the leading provider of targeted financial services traffic to advertisers. The company started trading under a new ticker symbol BNX.[4]
At present, Banks.com is an internet media property operator that provides targeted online advertising and services in the financial services sector.The company provides access on current financial content which include financial news, business articles, interest-rate tables, stock quotes, stock tracking and financial calculators. Banks.com also provide online financial services including tax preparation, and online stock brokerage through its subsidiary MyStockFund.com.[5]
Banks.com operates other proprietary websites which include look.com, searchexplorer.com, and InterSearch AdNet.