Lori Anne Wardi

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Country: USA

LinkIcon.png   Lori's Blogspot

LinkedIn: LinkedInIcon.png   Lori Anne Wardi
Twitter: TwitterIcon.png   @domaindiva
Userboxcards.png Featured in the ICANN 47 - Durban playing card deck

Userboxcards.png Featured in the ICANN 54 - Dublin playing card deck

Lori Anne Wardi oversees Marketing, Communications & PR at GoDaddy Registry. Before that she, was the Vice President of Marketing and PR at Neustar Registry Solutions.[1]

Career History

Lori Anne Wardi is Vice President of Registry Services at Neustar, Inc., where she oversees business development and strategy for Neustar’s top-level domains.  Working alongside the Mayor’s Office of Tech + Innovation of the City of New York, Lori Anne is currently the General Manager overseeing the launch and management of the .nyc domain, the official web address for New Yorkers.

Previously, Lori Anne was a co-founder of .CO Internet S.A.S, the company behind the global launch and management of the .CO domain extension, which was acquired by Neustar, Inc. in 2014. Known the world over as the domain for innovators and entrepreneurs, there are currently millions of .CO domain names registered by individuals and businesses in more than 200 countries and territories worldwide, including internet behemoths and like Google (g.co), Twitter (t.co), Amazon (a.co) and Snapchat (s.co).

Ms. Wardi began her career as an attorney at a nationally recognized law firm, dealing mostly with labor and employment law.[2] After 5 years as a lawyer she went on to become the Global Manager for Training and Development for the Technology Division of Goldman Sachs.[3] She was responsible for all aspects of the company's career development, leadership development, executive coaching, performance management and professional training efforts. Given this position, and her Master's degree from Cornell University's School of Industrial and Labor Relations, she was adequately prepared to found a consultancy firm as an expert on performance management, career development, and executive and career coaching. She founded Pebble Alley LLC in 2000, and consulted for prominent executives and coached employees at JP Morgan Chase, UBS, AIG, The Legal Aid Society, Hildebrandt International, and other such organizations.[4] She was involved with the Pebble Alley project until 2007.[5]

Her entrepreneurial passion continued with the foundation of Dream Big Media, which she co-founded in 2004. Dream Big Media is a business development consultancy, specifically aiding individuals and companies to establish a successful online presence. Her work with Dream Big Media also allowed her to create the first website to offer children "personal visits from Santa", JingleGram.com.[6]

Domaining Experience

Lori's work with Dream Big Media saw her actively creating a domain portfolio. She later went on to work as the Director of Domain Strategy for WashingtonVC, where she managed an extremely valuable domain portfolio, including sales, acquisitions, monetization, and development.[7] This domaining experience led her to .co.[8]


DN Journal - http://www.dnjournal.com/cover/2016/november-december.htm


  • Muhlenberg College, B.A. cum laude, International Relations, 1985-1989
  • Brooklyn Law School, J.D. magna cum laude, Law, 1989-1992
  • Cornell University School of Industrial and Labor Relations, M.A. with honors, 1997-1998

Lori Anne Wardi is a member of the Bar of New York State.[9]