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The DotGreen Community, Inc.

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Type: Registry
Industry: Internet
Founded: 2007
Headquarters: Larkspur, California
Country: USA
Website: www.going.green, community.green
Facebook: DotGreen Community
LinkedIn: DotGreen Community Inc.
Twitter: @DotGreenTLD

The DotGreen Community, Inc. is a former applicant and previous partner with Afilias for the .green TLD in ICANN'S New gTLD Program. After an initial partnership between the DotGreen Community and Afilias, DotGreen informed Afilias that it would no longer manage the marketing and sales arm of the TLD. Afilias is now the sole manager of .green. [1]

Partnership with Afilias[edit | edit source]

In September 2014 it was announced that Afilias had partnered with DotGreen Community Inc. to provide the .green TLD. DotGreen had previously withdrawn from the contention ahead of the private auction that resulted in Afilias winning the string. Afilias will provide the technical backend for the Registry while the DotGreen Community will market the TLD. The companies have also partnered with EarthShare to provide a portion of the profits to sustainability programs around the world.[2][3]

Withdrawal from .green Contention[edit | edit source]

The DotGreen Community, Inc announced on Oct 11, 2013 that the company withdrew their application for the .green string. The startup was facing a 4-way private or ICANN auction, which it stated was not in the financial means nor in the interests of the company.[4]

Application for .green[edit | edit source]

The proposed gTLD stands for "Global Response to Environmental and Economic Necessities" (GREEN), and is dedicated for use by individuals, communities, industries and environmental organizations supporting the spread of green consciousness around the world. The organization aimed to use the .green TLD to promote the green economy, innovation and conservation. The organization aimed to use profits from the gTLD to fund environmental sustainability projects for organizations worldwide, which would have been managed by its scientific advisory committee.[5] .green is the second most viewed domain, as of November, 2011, on .nxt's comprehensive list of declared gTLD applicants.[6]

Background[edit | edit source]

The DotGreen initiative was begun in 2007 by Annalisa Roger, and was the first environmental TLD to be proposed to both Internet and environmental communities. The initiative was built around a U.S not for profit organization called The DotGreen Foundation, incorporated in 2008 as a legal For Public Benefit Charity with U.S. 501 (c)3 Tax Exempt Status. In 2011, The DotGreen Community, Inc., a private corporation, was formed in California to grow global community support, raise money, apply to ICANN and hire an experienced team to provide the business, marketing and registry services required for the .green TLD.[7]

On December 1st, 2011, It was announced that the former Vice President of Registry Services at Neustar, Tim Switzer, joined the DotGreen team as its COO and CFO.[8] DotGreen has partnered with Neustar to provide a stable and secure back-end registry operations for the .green TLD.[9]

DotGreen lobbies the GAC[edit | edit source]

Roger, on behalf of the DotGreen Community, wrote a letter to ICANN's GAC expressing her concern that the .green TLD should be operated by a company or organization dedicated to the environmental movement. Although DotGreen did not file a community application, despite having the support of a number of environmental organizations, the other three applicants for the TLD are portfolio applicants Top Level Domain Holdings, Afilias, and Demand Media (United TLD Holdco, Ltd.), and Roger argues that these companies are only out to sell as many domains as they can, instead of fostering a committed environmental domain space.[10]

DotGreen Foundation[edit | edit source]

DotGreen Foundation, a 501 (c)(3) nonprofit, was established in 2008 to receive donations from the public as well as a percentage of net revenues from the sales and renewals of .green names. The Foundation will make ongoing contributions to programs and projects aimed at sustainability, education, and conservation around the world through its unique partnership with EarthShare, one of the world’s leading environmental organizations.[11]

In 2015, DotGreen announced a $10,000 Earth Day gift through DotGreen Foundation to EarthShare to support environmental initiatives. EarthShare is a non-profit federation that partners with business and employees to develop workplace giving and learning opportunities that support the environment. [11]

People and Planet[edit | edit source]

Since ICANN 43 in Costa Rica, DotGreen, in conjunction with Neustar, has been hosting a green-centric event on the Saturday before the start of ICANN. This event is known as People and Planet. In Costa Rica, it involved planting trees and experiencing local flora and fauna by hiking and river rafting. In Prague, the People and Planet event involved going to a local farmer's market, creating a lunch from the locally sourced ingredients, and going on a bike ride to experience the many multi-use paths that allow natives to move without fossil fuels. In Toronto, the group of 50 people from 12 countries planted 400 trees on the nearby Ward's Island, where the tress are important to the ecologically rare sand dune systems in the area.

As Kathy Kleiman noted during the Toronto event, "[this interaction with nature] will bring life, and really meaning, to the types of activities we're doing with Internet law and policy the rest of the week at ICANN".[12]

Videos[edit | edit source]

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Green Movement[edit | edit source]

DotGreen has been participating in events, festivals, conferences, and other fora related to the Green movement since its inception. Representatives have recently been attending Green Festivals hosted in New York, Chicago, and San Francisco;[13] they began opening regional Green Bureaus following ICANN 45, with the first partnership led by locals Joan Kerr and Glenn McKnight;[14] and Annalisa Roger was invited to speak by the French delegation at the Rio +20 summit, where 130 heads of state and government leaders, and 50,000 business leaders, civil societies, environmental groups, and humanitarian organizations from around the world are involved.[15]

References[edit | edit source]

  1. ↑ DotGreen Bows Out. Retrieved 14 Apr 2016.
  2. ↑ .green - The Top Level Domain for the Global Green Economy PR Newswire; Retrieved 08 Oct 2014
  3. ↑ DotGreen is Back From the Dead DomainIncite; by Kevin Murphy; Retrieved 08 Oct 2014
  4. ↑ DotGreen Calls it Quits, Domain Incite Retrieved 13 Nov 2013
  5. ↑ Dot Eco Domain Faces Competition From Dot Green
  6. ↑ New gTLD Applicant, domainsville.com
  7. ↑ Dotgreen.org About Us
  8. ↑ Former Neustar Executive Joins DotGreen, DotGreen.org
  9. ↑ Opportunities for Companies
  10. ↑ DotGreen lobbies the GAC for support in .green fight, domainincite.com
  11. ↑ 11.0 11.1 DotGreen Community, Inc. Commemorates Earth Day Announcing More Than 1,000 .green Domain Names Now Listed, going.green. Retrieved 2015 August 14.
  12. ↑ Toronto Vimeo Video Retrieved 16 November 2012.
  13. ↑ Green Festival SF 2012, DotGreen.org/Blogs Retrieved 21 November 2012
  14. ↑ Canada Bureau Launch, DotGreen.org/Blogs Retrieved 21 November, 2012
  15. ↑ The Green Internet and Rio20, DotGreen.org/Blogs Retrieved 21 November 2012.

Governmental Advisory Committee. Considers and provides advice on the activities of ICANN as they relate to concerns of governments, particularly matters where there may be an interaction between ICANN's policies and various laws and international agreements or where they may affect public policy issues (ICANN Bylaws).

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