27,652
edits
Changes
→Brands as Community
===Brands as Community===
===Brands as Community===
While [[Brand TLD]]s are not an officially recognized type of TLD by [[ICANN]], in the sense that they do not have requirements such as those placed on [[IDN]]s, [[GeoTLD]]s, and [[Community TLD]]s, they do make up 34% of the entire applicant pool.<ref>[http://news.dot-nxt.com/gtld/all/infographic InfoGraphic, News.Dot-Nxt.com]</ref> A small subset of these 643 applicants applied as communities. The benefit they saw in applying in Community surely varies, with some likely trying to secure the TLD over competitive brands that may share the same name, acronym, or trademarks, and others just understanding the applicant guidebook in a way that they saw themselves as a community. The following 18 applicants, in addition to the aforementioned contested Brand Community app for [[.merck]], make up the brands that applied for Community Priority TLDs related to their registered marks and brands.
While [[Brand TLD]]s are not an officially recognized type of TLD by [[ICANN]], in the sense that they do not have requirements such as those placed on [[IDN]]s, [[GeoTLD]]s, and [[Community TLD]]s, they do make up 34% of the entire applicant pool.<ref>[http://news.dot-nxt.com/gtld/all/infographic InfoGraphic, News.Dot-Nxt.com]</ref> A small subset of these 643 applicants applied as communities. The benefit they saw in applying in Community surely varies, with some likely trying to secure the TLD over competitive brands that may share the same name, acronym, or trademarks, and others just understanding the applicant guidebook in a way that they saw themselves as a community. The following 17 applicants, in addition to the aforementioned contested Brand Community app for [[.merck]], make up the brands that applied for Community Priority TLDs related to their registered marks and brands.
5. <big>'''[[.bugatti]]'''</big>, the applicant is [[Bugatti International SA]], which "is a highly exclusive manufacturer of high-end sports cars and belongs to the second largest car manufacturer worldwide, the [[Volkswagen AG]]...The BUGATTI community are the three Bugatti sister companies: Bugatti Automobiles S.A.S., Molsheim, France; Bugatti International S.A., Luxembourg, Luxembourg; Bugatti Engineering GmbH, Wolfsburg, Germany. All BUGATTI community members are having the VOLKSWAGEN Aktiengesellschaft as their parent company, which holds the majority interest. Therefore the three Bugatti sister companies are affiliated with each other." It will be a [[Closed TLD]] (Single-Registrant TLD).
5. <big>'''[[.bugatti]]'''</big>, the applicant is [[Bugatti International SA]], which "is a highly exclusive manufacturer of high-end sports cars and belongs to the second largest car manufacturer worldwide, the [[Volkswagen AG]]...The BUGATTI community are the three Bugatti sister companies: Bugatti Automobiles S.A.S., Molsheim, France; Bugatti International S.A., Luxembourg, Luxembourg; Bugatti Engineering GmbH, Wolfsburg, Germany. All BUGATTI community members are having the VOLKSWAGEN Aktiengesellschaft as their parent company, which holds the majority interest. Therefore the three Bugatti sister companies are affiliated with each other." It will be a [[Closed TLD]] (Single-Registrant TLD).
Other community brand applications by the [[Volkswagen AG|Volkswagen Group]] include [[.lamborghini]] and [[.audi]].<ref>Application 1-1004-9564. Retrieved 17 November 2012</ref>
Other community brand applications by the [[Volkswagen AG|Volkswagen Group]] include [[.lamborghini]] and [[.audi]].<ref>Application 1-1004-9564. Retrieved 17 November 2012</ref>
6. <big>'''[[.cialis]]'''</big> '''WITHDRAWN''',
6. <big>'''[[.edeka]]'''</big>
7. <big>'''[[.edeka]]'''</big>
7. <big>'''[[.gea]]'''</big>
8. <big>'''[[.gea]]'''</big>
8. <big>'''[[.gree]]'''</big>
9. <big>'''[[.gree]]'''</big>
9. <big>'''[[.ieee]]'''</big>
10. <big>'''[[.ieee]]'''</big>
10. <big>'''[[.ikano]]'''</big>
11. <big>'''[[.ikano]]'''</big>
11. <big>'''[[.ksb]]'''</big>
12. <big>'''[[.ksb]]'''</big>
12. <big>'''[[.lamborghini]]'''</big>
13. <big>'''[[.lamborghini]]'''</big>
13. <big>'''[[.leclerc]]'''</big>
14. <big>'''[[.leclerc]]'''</big>
14. <big>'''[[.mma]]'''</big>
15. <big>'''[[.mma]]'''</big>
15. <big>'''[[.ovh]]'''</big>